I was looking at a picture of a trip I went on a while back, and realized just how much has changed in the way people travel. What is different? A lot! The complete travel chain has become more personalized and geared towards the consumer, making travelling more comfortable and, to many, almost second nature. What has also changed, are the consumers themselves: when travelling today, they expect more from every stage of the journey.
LSG Sky Chefs recently partnered with Retail inMotion – a specialist travel retail company focused on all aspects of retail management from product development, through on-board technology solutions to crew training, development and incentive schemes. Focusing both on product development and IT solutions, Retail inMotion (RiM) offers end-to-end in-flight retail management solutions that take care of the entire sales lifecycle – giving consumers what they need and expect.
This year, Retail inMotion is showcasing the whole spectrum of their rich portfolio at the booth, highlighting their offering regarding Crew, Media, Products and Technology. With their market-leading end-to-end retail technology platform (Vector) – which focuses on transparency and efficiency, state-of-the-art handheld devices, innovations in food and retail products, and tailored business models for each customer, a winning combination is on offer for customers and passengers alike.
In thinking about how much consumers have come to expect from their journey, and how travelling has changed over the years, I am excited to see how it will continue to develop! Given LSG Sky Chefs’ partnership with RiM, I’m sure their innovative approach will allow me to be one of the first to find out…